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Jul 31 2018

How Digital Strategy Can Save Businesses?

Have you created your digital strategy space in this (newly created) digital world? If yes, congratulations! However, a robust digital strategy planning is needed for your business to survive in this highly competitive online marketplace. Remember that to transform and maximize your business success in the digital arena it would take more than just creating […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: Business Tips, Content Marketing, Seo Strategy, Strategy Content Creation

Dec 30 2017

Digital Content Marketing Insights To Take Into 2018

Digital-Content-Marketing

As we turn this final page of digital content marketing and say goodbye to 2017, I thought we could take some time to reflect upon this past year. Why? Well, we can only benefit from this opportunity to prepare ourselves for the upcoming year by reviewing and analysing the previous one. We’ll start with online […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: A/B Testing, Advertising Strategy, Content marketing strategy, Digital Marketing Strategy, Strategy Tips

Feb 27 2017

How to fix your digital strategy while avoiding pitfalls?

Fishbone-diagram-template-AKA-Ishikawa-or-Fishikawa

Reading time: 6 minutes 55′. Did you say how to fix digital marketing strategy to adapt to customers, competition and market technology? But these changes haven’t really worked.. yet. Perhaps your online business is struggling to adjust to the new technologies and market demands? You’re naturally concerned, and your doubts are genuine. But do not […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: Business Strategy, Content marketing strategy, Digital Marketing, Digital Marketing Strategy, Marketing Automation Process, Strategic marketing plan, Strategy Content Creation

Aug 31 2016

Strategies to Market Your Small Business – Guide Part 1

Marketing your business

Are you confused when it comes to find effective marketing strategies for your small business? You keep marketing your small business day in and day out, but you are struggling to find clients. We know it is a tough one to crack. Let me tell you that you are not alone. For some strange reason […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: Business Strategy, Email outbound, Outbound marketing, Strategic marketing plan

May 23 2016

How to win customers with multi-channel strategy ? Part 1

Email_subscription

We’ll talk through how to structure and align your multi-channel strategy using a step-by-step sequence. Are you, like many other small or medium size business owners feeling it’s the time to pause,  regroup ideas and start a strategic review? Perhaps you get frustrated with the same questions – but with so many components and options […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: Business Strategy, Marketing Strategy, Outbound marketing

Sep 23 2013

12 Steps to Control your Business Strategy

Digital business strategy

Why developing a business strategy is vital? [Updated] From an early age we are trained to perform tasks, the right way. It all starts at school with a strategic plan of action.  With our parents; at work; and so on. . At the present time,  business strategy is one of the most important steps you […]

Written by Paul Alves · Categorized: Digital Strategy · Tagged: Content Marketing, Digital Marketing, Keyword Strategy, Marketing Strategy, Strategic marketing plan, Strategy Content Creation

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